WORK EXPERIENCE
Salesforce — Senior Video Editor
San Francisco, CA | Jan 2020 – Present
Promoted to Senior Video Editor for outstanding performance and leadership in cross-functional creative initiatives.
Edit a wide range of video content including sales and marketing videos, event recaps, customer films, and product demos. Collaborate with creative directors, producers, marketers, and sales leaders to align video content with key campaign goals.
Create dynamic sales videos tailored for specific accounts, helping generate millions in pipeline per year.
Provide creative direction and editorial feedback on peer work, supporting team-wide quality and growth.
Developed a video template system for scalable, industry-specific content, reducing turnaround time from 3–5 days to 10–20 minutes.
Support live shoots as DIT, ensuring secure media handling and smooth post-production handoff.
Part of a strategic task force leading the testing and implementation of generative AI tools to enhance workflows, improve efficiency, and facilitate safe adoption.
ClickSoftware — Senior Content Marketing & Video Specialist
Burlington, MA | Aug 2016 – Jan 2020
Established and led the company’s in-house video marketing function, elevating content strategy and brand storytelling.
Launched video marketing efforts from the ground up, creating all assets from concept through post-production.
Owned end-to-end visual coverage at events—photographed, filmed, and edited media to capture key moments and elevate brand storytelling.
Helped oversee the company’s rebrand launch:
Oversaw the build of the new website (design direction, copy updates, testing)
Wrote and distributed the launch press release
Promoted rebrand messaging across social media channels
Contributed to the company’s acquisition (by Salesforce for $1.35B) through impactful marketing content supporting brand visibility and lead generation.
Prior to building the video team, wrote longform content including blogs, whitepapers, and case studies.
Managed company social media accounts using Oktopost, planning and scheduling content to support product launches, campaigns, and events.
Managed company website and blog, overseeing publishing, content calendar, and performance optimization.
SKILLS
Core Creative Skills:
Video Editing: Adobe Premiere Pro, Final Cut Pro, Camtasia
Motion Graphics & Design: After Effects, Photoshop, Illustrator, Figma
Generative AI - Runway, Google Vids, Canva, Gemini, ChatGPT
Creative Production: Scriptwriting, storyboarding, on-set (DIT), media management
Content & Marketing:
Content Strategy: Copywriting, storytelling, campaign planning, brand development
Digital Tools & Platforms: Iconik, LucidLink, Frame.io, Google Workspace, Slack